Rob McAvoy
For more than 15 years, Rob has coached everyone from Olympic athletes and award-winning actors to entrepreneurs, CEOs and hundreds of people looking to transform their health.
But as he got older, his own idea of why health really matters began to change. It wasn't just about how you looked or what you weighed. It was about having the strength, energy and mobility to keep doing the things you love for life.
Can you get off the floor? Carry your shopping? Walk all day on holiday? Play with your grandchildren? Keep travelling, socialising and saying yes to life?
These became the measures that mattered most.
And that's why Rob created Get In Good Nick: to take everything he'd learned over his career and use it to help ordinary people, like his own mum and dad, stay strong, healthy and capable for as long as possible.